What is the best time to utilize mini courses? When to Use Mini Courses

Aug 25, 2022

The hard part is done. You've created every content page, uploaded every video, posted all quizzes. The online course is set to go live. How do you know who wants to enroll?

Enter mini courses. Mini courses are a tightly-focused course on a single area of study. It is typically two or three hours long, a mini course focuses on helping students overcome a particular issue or get one outcome.

A mini-course for free is an excellent way to build an email list and figure out who's interested in your full, paid course. In addition, developing a mini course doesn't require much effort. You can pull from your existing content to create an unpaid mini course which entices people to buy the full thing.

We've identified the most effective way to roll out the course, based upon your requirements: First, when you need to build leads. There's also another option for the time when you need to validate your course concept.

Leads can be generated for a course.

A short course can be an excellent lead-generator. Giving out samples of content is among the most effective ways to gather emails of people who will want your full training.

Consider this: If people aren't willing to hand over an e-mail address to take your mini-course and it's highly unlikely that they'll be willing to pay for a whole course that covers the same issue.

There are several methods to generate leads by first driving interest in your mini course.

  • Create a landing page with an option for people to join the free mini-course. Here are some suggestions for making an excellent landing page that converts.
  • Highlight your mini course in your next newsletter or product update.
  • Make a section of your existing email list and contact them directly to see if they're interested in learning the mini-course.
  • You can share your mini-course via social media, and participate discussions where your mini course is relevant.
  • Create a blog for your blog or guest blog post on a different site which explains the issue that your mini-course can solve. Incorporate a call to action for people to register.

When your customers have received an idea of the content by taking a short course, they're much more likely to be interested in your full course. By offering a bit at no cost, you'll be able to draw attention to your customers and improve the rate of conversion.

Check your course concept.

It is also possible to think of a mini course as "testing your waters" for a new design concept for the course.

To start, you can make your course available to a select group of individuals who are interested. Imagine it as an "exclusive first glimpse" and ask for feedback before launching. Small launches also allow you to source testimonials for a future website that will allow you to connect with more users.

Don't be shy -- inquire directly with users if they'd take the full course. In the end, that's how you can make money from your mini course! If the students are enthusiastic they are, consider offering a referral code or a mini-ambassador programme for the entire course. It is also possible to reward learners to take part in mini courses by giving the students an exclusive discount for the whole course.

Make a mini course using .

There are several options to get your mini course to begin:

      Build a New Course      

It is possible to design your mini course into completely different course

  • Go to LMS > COURSES.
  • Click on the "Add New" button at the upper right on the screen.
  • Click the "Builder" option in the navigation bar at the top.

Mini courses typically comprise only one portion, therefore you are able to leave out the section builders before adding your lesson.

To repurpose an existing lesson, you can use to repurpose an existing lesson, use the "Lessons" box on the sidebar. Select "View All" or search bar to search for the specific lesson you want to use by name. Hover over a lesson in the lesson's box, then hit on the "Add" option. This will add the lesson to the mini course.

Once you've added the lesson, you can change the title and content according to the theme or goal of your mini course. Drag and drop additional topics, or add a question, and so on until the mini-course feels completed.

      Make use of the Course Creator Wizard      

After uploading your video(s), you can alter your settings, and then configure your mini course exactly. You should make your mini-course available to "free" rather than "open" in order to make it a requirement to have you to sign up via email.

Are you not using it yet? Give the demo a try to discover how a no-cost mini course could work for your marketing strategy. The demo is available your options as a participant and as course creator by sign-up for the free demo.