TikTok Shop Now Available for (How to Start)
sellers from both the US and UK are now able to sync their websites with TikTok Shop for seamless selling to millions of users.
TikTok is the fastest-growing platform for discovering brand new companies and products. There are millions of active monthly users and more than 6 billion visits to the hashtag #TikTokMadeMeBuyIt alone.
TikTok Shop allows TikTok users make purchases from merchants directly in the app, removing steps from discovery to purchase. Since launching TikTok Shop in the US and UK thousands of transactions were made through the social commerce platform.
It is now more simple than ever before to market and advertise to a highly engaged audience.
Merchants can upload their Woo catalog to TikTok Shop -- eliminating the effort and time required to add items manually. Once synced, merchants can include those items in the TikTok Shop, plus use their existing product imagery and descriptions to make attractive native advertisements such as Live Shopping Ads or video shopping ads. Purchases made through a TikTok Shop are synced back to Woo.
Woo was among the first platforms for e-commerce to announce an integration to TikTok Shop.
"Woo is dedicated to creating sales channels and advertising opportunities for our merchants to achieve their number one goal -- driving more sales," stated Paul Maiorana, Woo CEO. "We're eagerly awaiting the option for users to try native checkout on TikTok along with their Woo stores on a single display."
Phone accessory store Abbyrose was one of the early adopters of TikTok Shop catalog syncing through an earlier Woo test.
"We are thrilled to be one of the first businesses to enable this connection on the Woo platform. It's been great to work with TikTok's TikTok developers to ensure the service up and running," said Ashley Rosilier, abbyrose chief technology officer. "TikTok Lives has been extremely success in growing our following and creating more engaged and enthusiastic customers. Now we are able to tag our products and even allow purchases during Lives. Our TikTok followers have grown by 15,000 over the course of one month since we've been TikTok Shop activated, and less than 10 percent of our business has been made through TikTok Shop from the moment it went live."
About
is the leading open-source, eCommerce platform that powers 23% of the top million online stores ( BuiltWith, September 2023). Built using WordPress, empowers everyone, everywhere to offer anything for sale with the ability to expand and change in any way they want, with total flexibility, and control over how they develop and grow their businesses. It was launched in 2011, and then was acquired from Automattic in 2015, is an international company that has workers spread around the globe.