The reasons why 2023 is an ideal year for entrepreneurs must create an online community
We at i-Club are convinced of the power of the internet community because we see the incredible ways in which it improves Heroes companies and lives (watch the video above and check it out for yourself)!
With 41% of US creators have blogs or websites for their readers in addition to social media, private online communities can be a great next step to differentiate yourself, make a bigger impact, and diversify your revenue.
Coaches and creators for coaches and creators, online communities are essential for diversifying and protecting the revenue you earn while giving you greater control over your customers' interactions and content.
Plus, large businesses are increasingly recognizing the advantages by adopting the community-led method to growth, helping customers improve engagement with their company and adaptability and overcome challenges more easily.
Twenty twenty-three will witness this trend continue and grow that will provide choices for users to select from. The sooner you get started creating your own community the more effective!
In this piece we'll look at the reasons these online communities are becoming very popular and what you can benefit from their indisputable benefits for your business.
The growth of online communities
"To create a strong brand is to build a community. Once you've got this community, you've got an ongoing customer because they're building relationships and establishing foundations for support." -- Dexx Williams, Best-Selling Author and sales funnel investigator
Businesses and organizations of all shapes and sizes realize the importance of establishing more connections with their customers and their supporters. One of the most effective ways to achieve this is via online communities.
As of 2021, eighty percent of organizations believed that having a community was critical to their mission and 69% of them were looking to raise their budgets to enhance their community-building strategy. By 2022, between 79% to 95% of organizations (depending on growth stage) have an committed community staff.
As of 2022, the economy of creators increased to 50 million active creators , with a a market size estimated at $104.2 billion nearly double its value since 2019. The number continues to grow. As a result the online community is expected to keep increasing their popularity in 2023.
Bottom line: Online communities are growing. Companies are incorporating these as a part of their business strategy to create significant connections with their customers. Content creators and coaches also make use of them to control the quality of their content as well as monetize their audiences more efficiently.
How important are online communities?
"Community is the glue that holds my business together. It is a joy to be part of Communities since it allows me to control everything in my website without having to use social media." -- Chelsie Kenyon, Marketing Specialist and certified Coach
Through dedicated communities, coaches and creators can connect with their target audience and profit from their creations in a meaningful manner, with full control. It's also an excellent way to increase brand awareness and the loyalty of customers, increase growth opportunities, and even expand customer support.
Private online communities also offer an alternative to the social media platforms that make life hard for creatives with constant algorithm changes and complex uncoherent rules.
Another issue is that social media platforms could undergo major changes, we're looking at you Twitter or, even more importantly, they could even collapse and collapse, like Vine. The creation of your own community helps you to avoid losing the content and connections that you've spent so long trying to establish.
Social media also brings distractions for users, and people get tired of frequently receiving ads. In the end, they want an authentic connection instead of being sold to. That's why the online community is thriving. It's a way of establishing solid, truthful relationships between creators and members.
Bottom line: Organizations of all size and types are aware of the benefits that community-based online interactions have on their revenue, reputation, and impact. Communities online are also an excellent option for creatives, helping them avoid the complex, ever-changing algorithms and the rules that govern social media which result in losses in revenue.
6 benefits of online communities
Communities on the internet offer a myriad of advantages beyond just being able to connect and engage with your audience. Below are six of the greatest benefits.
- Find more efficient ways to interact with your customers. Community-based online communities provide more insight into your target audience over any other method of marketing that you can use, with 86% of brand managers saying they've gained "deeper/richer insight into customer needs." 82% report that they've gained the "ability to hear and uncover concerns," which ultimately helps you leverage your offerings and enhance your relationship with your members.
- Set yourself apart from the competition. Not everybody uses online community platforms to interact with their audience, so you'll stand out of your competitors when you create a place for your members to meet, hang out and connect with one another and with you.
- Get new members. Community that is flourishing has an energy and vitality that the members are eager to share with others. When people are having a positive experience, finding connections, and seeing positive results, they'll become more likely to recommend your community to others and assist in growing your business.
Summary The idea of creating an online community is an excellent way to serve your audience and expand your business. It lets you take ownership of the content you publish and also the connections you make with your customers, as well as engage with your customers in a more meaningful and meaningful manner.
Why Communities is key for your company
Community platforms online are an excellent tool for make money from your followers and to connect with your people.
Our enhanced community features let you collaborate and connect with your users unlike ever before. You are able to record and host live events and coaching calls offer networking opportunities, run challenges and make your events more gamified, provide live chat in real time, and much many more. What do these new features work? Look over Tina Tower's review of the updated community experience below!
By using this software, you will be able to manage your group, event, communications, and coaching programs, in one place and not rely on social media platforms or a complicated tech stack.
"The things that help people communicate with one another can be found right inside. It's easy, it's engaging and, when you pair that with all the ways we can help people together in one place It's just created to make the greatest possible impact for the people we work with." -- David Levin, Author & Director of Raise Your Inner Game