Selling Audio Samples With Demuvi The Demuvi Audio Store

Mar 31, 2022

The market for digital audio has grown exponentially in recent time. We as consumers love the convenience of having access to billions of songs. But what has this change meant for those who create the music? Veteran producer and seller Demuvi speaks to us about the new tools and opportunities technology has made available to creators today, and shares the places he gets inspiration from to work from.

 Your experience in the field of sound production as a producer, co-producer as well as a sound engineer for nearly 30 years. When did your love affair with music get started?

I started making music as an teen on an Commodore 64 and an Amiga computer. With limited resources, I constantly had to come up with new ways to make music sound great. It was a challenge back then but I learned a lot about sound design and synthesis from it.

  This made it simple to get my new products on the market. The process of setting up my shop was simple and when I encountered any difficulties I received prompt help from support.

Nowadays, a large portion of my music-related work is creating presets for virtual synthesizers, which help professionals as well as newcomers produce their music with ease. I'm also an expert in creating the sounds you listen to with the "Popular Sounds" expansions. These are custom-created versions of the sounds of the 80s and 90s, with soundscapes from the 70s and 2000s also in development.

 Where do you get the inspiration for your work?

My primary focus is the music of the 80s and the 90s. I was interested in what it would take to reconstruct the sounds of these years using a synthesizer software and then create presets which could be played by the keyboard. This is why my inspiration stems from the past.

How has technology affected your creativity?
Software synthesizers are now improved enough that physical synthesizers are hardly ever needed according to my view. If anyone still makes use of hardware synths today does it out of joy and nostalgia, but in terms of audio technology, I envision far greater potential for software synthesizers in the near future. Of course, this allows you to be creative on computers and greatly simplify the process.


What trends in the sound design industry have you seen? Have the profile of customers or need for products related to it drastically changed?

The sound design market is vast, and so is the amount of people who play. I've probably found several fans for my reproductions, and I'm happy that there are others who are also passionate about old-fashioned sound effects.

I'm not sure if much has changed in the past few years other than the technical aspects. The computers are becoming stronger, and software is creating greater possibilities. This is the future, and it's exactly what I predicted 25 years ago. Back then, computers didn't have the capability to produce sound like they do today. Technology proved me right.


What software have you found that are most helpful in making digital sounds and music?

I work with Ableton Live Suite 11, Serum, Sylenth1, VPS Avenger, Parawave Rapid and the entire Native Instruments Komplete 13 Collector's Edition. I also create many sounds by hand, mostly with Serum as well as VPS Avenger Plugins.


How have you helped to market and sell your products and/or products or

made it easy for me to put my latest products to the marketplace. The process of setting up my shop was easy and when I encountered any difficulties I received prompt assistance from the assistance.