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Skateboarder and community organizer Briana King puts their passion for their sport and community first. Making a living out of the passions of these two has come natural for Briana because the way they describe it to me "I've been doing everything for the love of it--not simply because I wanted it to have an occupation of any kind."

Find out the ways Briana leverages the website as well as social media channels to remain connected to the skateboarding community on and off the internet.

The creation of community by means of products

For Briana Their website highlights every aspect of their company in one place such as skate meets, items available for purchase, as well as links out to their thriving community on social media.

"It gives me an outlet to share my ideas and the future events I plan to attend," Briana states on their website, "but it also motivates me to explore new concepts."

One of those concepts was the idea of launching their own online store which will offer skate-related products. Briana believes that these items are yet another method of connecting with their customers--by offering their people in the community "something that makes them happy or makes them smile."

Briana has even employed a skateboarder friend to manage their ecommerce operations. "I believe we need to be a part of the community in any possible way. All I do is back into my community."