How to Market Procreate brushes and Art -
What Are Procreate Brushes - and why should they be sold?
Procreate brushes are specialized tools that can be used to make different effects with Procreate, such as making your artwork appear as the artwork you made using watercolor. The Procreate brushes are specially designed to simulate the effects of objects like:
- Outline brushes
- Pencils
- Oils
- Fineliners
Anyone with Procreate is able to create brush brushes of their own. Many artists buy their own brushes to save time reinventing the wheel. If you've developed a collection of brushes that you want to usage - or have spotted a gap on the market, then it could be the perfect chance to earn money by selling the brushes you've created with Procreate.
How do you sell your procreate artwork?
If you're selling Procreate brushes, it's marketing those to fellow digital artists. But you may also want to offer your art to collectors and those who appreciate the art. This could be:
- Making physical objects for sale, including t-shirts caps, or water bottles featuring your work. The easiest way to do this is through a print on demand business, but you won't earn a great amount of money per product that way.
- Taking commissions for custom pieces that are art-related, such as the portrait of your pet, wedding photograph or family members.
- Making money as an artist via Patreon creating regular, fresh art exclusively to your Patrons.
How To Create Your own brushes for Procreate
Making a brush in Procreate is easy, however if you're making it your first time, you may require some help knowing where to start:
- Select a brush from the past that is reasonably close to what you're looking to achieve. Create a duplicate of it. (Open the panel for brush by swiping left over the thumbnail of the brush and choose 'Duplicate'.)
- Set the parameters of your new brush. They include the taper, stroke path shape, grain and more. All of these have options you can fine-tune such as the stroke path feature allows you to set the spacing, StreamLine, Jitter, as well as the fall Off of your brush.
- Utilize the drawing pad to experiment with your brush. Experiment with different options until you are satisfied with the result you've achieved.
If you require more help, check out these great tutorials:
- How to Make any brush in Procreate: this guide covers all the basics, has loads of screenshots which show the different effects you can make as well as the links to a group on Facebook which you are able to join for further help.
- How to Create and Customize Procreate's Brushes: this tutorial covers the same subject and includes a video tutorial plus screenshots that show you different functions within Procreate.
How to sell your Procreate Brushes
It's best to offer the Procreate brush directly to customers instead of via an online marketplace. This way, you'll get to keep the majority of profits! Also, you have the opportunity to develop and establish your own brand. When someone purchases something from you, they're more likely to go on and buy more. If they purchase from an online marketplace, they'll be able to remember the market and not necessarily the seller as the seller. You can list your Procreate brushes on marketplaces as well ... But focus on making direct sales as often as you can. You can use to sell Procreate brushes directly to your clients. It doesn't cost anything for a account - just takes a small percentage of every sales. When selling your brushes consider making and exporting a set of comparable brushes. This is the most common way that Procreate brushes are offered for sale. You could instead sell individual brushes, if you'd prefer, but this could work best if you have some unique or innovative brush you want to sell. Below is your step-by-step procedure for selling Procreate brushes online.
1. Export Your Procreate Brushes
Download the Procreate brush(es) using following the instructions here. If you own more than one brush, export them as an .zip file.
2. Create a New Product in the program and then upload your zip file
3. Determine the Price to Charge Your Procreate Brushes
Procreate brushes vary in cost however, most sets will run somewhere around $10 - $20, based on how many brushes the set contains and the use the brushes are licensed for. If you're not sure what you're charging, check out similar Procreate brushes from other brands that are similar in terms of their scope, and see how they're priced. Set the price in the "Price" box on your product.
4. Upload at least one image of Your Brushes
You can upload as little as 1 and 9 images for the product you are selling. The more pictures you display your brushes, the more impressive. It is recommended to upload at least 1 image, but add more if you can.
5. Use 's "Embed Button" Feature to direct sell from your site
It creates an online storefront the seller, which means you don't have to have your own website in order to sell your goods. Some sellers have their own website, but by adding a "Buy" button to ensure that customers don't need to leave their site in order to checkout. In order to do this, search for the Procreate brush product on the "Products" section on your account. Click"Share/Embed "Share/Embed" button beside it.
After that, select the Embed Button tab in the open window. Then, you can select the text and color to your buttons, and decide whether it works as a Direct Purchase or add to cart button. Once you've done that then click here to obtain the embed code, and follow the steps to embed the code on your site.
How to Market Your Procreate Artwork
If you wish to sell your Procreate artwork rather than your brushes? The artwork can be sold either as a physical or digital item through the website, possibly calling it "Custom Artwork". You could even offer artwork on subscription. A different option is the commissions to purchase artwork. There are a couple of different ways you could do this:
- Create a new product using a .pdf document that includes the steps to submit the commission (e.g. a link to fill out the form).
- Make a product that contains information about the commission process. Use custom checkout questions to gather data from buyers on the items they are looking for, prior to they make their purchase.
If you're concerned that you'll receive many commissions that you cannot handle, you can easily limit how many times your "Custom Artwork" product is sold. Make changes to your item, go into your Advanced Options near the bottom of the screen. Then, make sure you check the box that says "Limit the number of times this product can be sold." You can set whatever limit you want.
How to Develop Your Brand Promotion and Marketing Your Procreate Brushes and Art
Putting your Procreate brushes or art up for auction isn't the only way to go! It's essential to be active in marketing your brushes as well as your work. It's possible to:
- Make videos to show how you are making artwork using your brushes.
- Make sure to include lots of images of your brush and their effects to create a blog post.
- Inspire fellow artists to share your brushes (or your art) with an Affiliate program. (Each time an affiliate completes a sale, they get some percentage of that sale, but you decide that percentage before time.) It is necessary to provide your affiliates the link to register, which you'll find under Marketing - Affiliates in your account.
FAQ
It is it legal to offer Procreate brushes?
Yes, it's legal to market Procreate brushes you've created. You aren't allowed to sell brushes that are made by other artists or by the Procreate app itself as they are copyrighted.
Are you able to earn money by selling Procreate brushes?
Selling Procreate brush sets could be a great way to earn extra income, especially if you are an artist with a decent following. Procreate brushes are typically priced between $35-$25 per set, and there are different brushes available in every pack.
What can I do to transfer my Procreate brushes for sale?
In order to sell your Procreate brushes, you'll need to export each of your Procreate brushes. This is done by sliding left on all of the brushes and pressing on the Share button. Your brush will be stored in the .brush file in the location you select. It is also possible to export several brushes in one go by pressing twice on the folder name and hitting to share it.