How TCommerce has helped Tongue-Tied School raise funds for charity organizations
Within Birmingham, Alabama, pediatric dentist Richard Baxter, DMD, MS aids dentists in recognizing and treating lip and tongue tie.
The entire event, brought on by the birth of twins in 2014, resulted in the establishment of Tongue-Tied Academie that is a site focused on solving an unsolved and intractable issue.
Since the start of the 2020 program, instructors have witnessed more than 1500 people enroll and has given all of the proceeds to charitable organizations including international and local..
That's how he got the concept to start online classes and also how TCommerce was instrumental in helping him increase the scope of his business.
Skip ahead:
- He found his niche
- He signed up to
- He made it easier to pay with TCommerce.
- The man that was able to funnel money into charities
- This course was first introduced with various variations of the course
- He created a simple journey for customers
- A definition of "success" was offered to him for personal reasons.
He found his niche
While his children were still infants when he was as a child, he noticed they had ties with their tongues. This affected their ability to nurse. He then found a dentist that could do the laser treatment to remove tongue tie. This let them nurse more easily. "The dentist suggested that I be on the lookout for tongue tie issues among kids as they're much higher than what we'd think. Around one in four children have tied their tongues," Baxter tells .
In the following days, people began to ask questions about his tongue and lips ties. Looking to know more and more, he dug into the many textbooks and online courses on the topic. He realized there was not enough information to go by. This led to the possibility of being able to complete the tongue tie process with lasers. After helping patients, and responding to mom's questions as well as worries and questions He began to write blog posts on the subject. Over the next few years, increasing numbers of clients contacted Baxter to seek assistance. Finally, he made the decision to release and write his debut novel, Tongue Tied, in 2018. "People were reading the book but were eager to know more about the subject matter," Baxter says. Baxter.
The next step was to create an online academy of his own . In the year 2000. when the dental clinic shut down because of the epidemic. the script for the course had been written nearly 200 pages of the course's syllabus. He later hired the film crew to capture the course's 25-hour main course even when the dental clinic was shuttered.
He enrolled for
One of the primary factors behind the popularity of Tongue-Tied Academie is the relationship that it has built with the capability to offer the best platform for delivering classes.
"What's amazing about this is the possibility of arranging classes in modular pieces." Baxter discusses.
In this way, he's adept at teaching his subject by breaking it down into bite-sized chunks in addition to including questions in the final part of every module. In addition, he incorporates sections of his book into the program. "I find it beneficial to integrate different kinds of content into my courses instead of just video" He explains.
A student who is a regular participant in its features that allows for the automated production of certificates to his students. "I can't be involved in classes on a daily time frame, except to answer question during discussions because all of the work is automated," he says.
TCommerce could simplify checkout through TCommerce
The move to TCommerce as opposed to Stripe is a major aid in the smoothness of buying items for the students at the Tongue-Tied Academy. Baxter believes that using TCommerce has caused him to lose money. But, after a move away from Stripe integration, the process of checkout is much more simple according to Baxter.
TCommerce offers a broad range of payment options such as Apple Pay and Google Pay, Baxter says that TCommerce provides users with a seamless user experience, making it simple and accessible to all.
"You can just click the button and enter your facial identification number, and then you can purchase an online class" Says Baxter. "It's easy to do this today, instead of needing to input all your details in the form of an ."
"I am not even thinking about it because it's very simple," he says. " Payments manages everything and money is deposited into the bank account. ."
Baxter is set to launch an updated edition of the most famous course later the year. Baxter intends to use the option of ordering bumps that allow customers to get the course again at low cost, and not impede the process of checking out.
He could make an impact by partnering with the charitable organization
When the money has been deposited into his bank account, he gives 100 percent of his income to charities.
In addition, he has been involved in the cleaning of water projects across Africa as well as Asia and assisting in rehabilitation efforts and preventing human trafficking Baxter's dedication Baxter to the wellbeing of his neighborhood is a great example of the Academy's bigger purpose of helping the most vulnerable. "I don't need more stuff," he says. "We have a home as well as an automobile. The house is ready ."
"If I can help the baby that was unable to feed prior to or is suffering in colic or suffering from colic is worth the effort," he continues.
He has created various versions of his class
To address the demands of those he assisted, Baxter launched a condensed version of the course designed specifically for professionals, including lactation counselors, speech therapists. The LITE Version course, priced at $495, provides an efficient and effective course of study, offering a greater variety of learners.
Every course he offers includes an ongoing curriculum so students can have the option to enroll at any time. "Teaching courses online is making it as convenient as possible," He says.
In addition, they offer American Dental Association-approved continuing education credits. "We have an approved CE provider. They can apply it on the dental certificate" Baxter explains.
The cost of the course was around $2600. The course together with CE acceptance, lets people determine its value.
He designed a user-friendly experience for his customers
Although it is a huge hit, Baxter says that he doesn't have a marketing plan.
Experiences for clients are typically beginning by reading his book. In the event that they desire to learn more about the subject this book can lead readers towards The Tongue-Tied Academy.
When he speaks at conferences, he will give talks or other occasions attendees could sign up to his mailing list. If they join the lists of email addresses they'll be sent an email by MailChimp to direct them to his website.
Success was defined by the individual.
Baxter describes success as having the ability to expand the information he's able to gain. "It's not me that's doing this." Baxter declares.
"We have over 1,500 students that have attended our courses. If each of them has even a single patient visit per day that is more than I could do alone. ."
The other criteria that define his accomplishment is his ability to help doctors educate themselves, helping parents, and ensuring that everyone gets treatment while also donating money to charitable causes across the globe.
If you're creating an online course, he suggests that creators seek out their own passions. "It may be anything," the author says. "And whatever it's about it is, you can create an entire curriculum with it. ."
"Just take the initiative!" Baxter encourages. "I'm not an online-course person. I'm a dentist. That's something I've offered to the public, and the last time we received the privilege of being among the most popular courses in ."
Before he founded Tongue-Tied Academy, he created two classes of himself. The cost was $99 per course of them, and about 10 were able to attend. "I learned a lot through this," said the professor. I got better quality videos and created a course that is a benchmark that I created with Tongue-Tied Academy ."
"You could fail on some instances," he adds, "but it's only one aspect of studying. There is a chance of being in trouble if fail to make amends for the errors you've made. ."
as Tongue-Tied Academy continues to evolve with a determination to improve education. serving the heritage of empowerment and charity will be a source of inspiration for the future generation of teachers and innovators.
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