How do you become an online Parenting Coach

Dec 14, 2023

The process of raising children is among the most difficult job you'll ever complete. Or so people say.

What if every parent had a coaching coach in their corner to help them tackle challenges, overcome obstacles, and be better parents?

If you feel that you're qualified to become a parent coach You can begin a company that helps families understand how to implement various parenting strategies and make steps towards building happier, healthier connections to their children.

This is what you have to know about how to become a parenting coach - including tips on how to build your business from scratch as well as the best examples of successful parenting coaches.

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How to become a parenting coach

If you'd like to know how to become a parent coach, there's a number of steps that you must take before you start practicing.

Here are the essentials of how to become an effective parenting coach

  • Find the parenting coach's certification: To be an effective and successful parenting coach, it's a good idea to obtain an accreditation for parenting coaches or qualification to help establish trust with your clients and improve your self-confidence whenever you meet with prospective clients.

For more information Here's a comprehensive look at how to become an expert in parenting, as well as answers to your top coaching queries.

In the field of parenting coaches, there is a variety of various niches and areas of expertise to select from. The first step in learning to become a parenting coach is deciding which kind of parent coach you'd like to be, and the kind of person you'd like to help.

Here are 7 examples of the parenting coach areas to consider:

  • Divorce coaching These coaching coaches are experts in helping families navigate divorce, with emphasis on helping parents process their feelings and communicate with their children.
  • Stress coaching: Several parents are stressed - and it can affect how they interact with their children. Coaching for parents who are specialized in stress management can assist parents discover ways to deal with stress as well as manage their emotions.
  • Nutrition coaching: Some parenting coaches are focused on assisting parents to make educated choices regarding nutrition for their children and ways to enhance children's physical and mental health by incorporating a healthy diet.
  • ADHD coaching: For parents of children suffering from ADHD and parenting coaches that specialize in ADHD coaching may assist with the implementation of specific strategies for learning in order to boost the concentration of children, and much more.
  • Birth coaching: Coaching coaches for parents may also decide to specialize in birth coaching, supporting parents prior to and immediately following giving birth to their baby as well as with sleep-training eating, as well as getting their life in order.
  • Coaching in communication: Communication is the most important aspect of all parenting coaching and communication coaching, it focuses on helping parents develop their communication abilities in many different methods, such as conflict resolution and establishing boundaries for their children.
  • Co-parenting coaching: Families in co-parenting relations can benefit from parenting coaches that specialize in helping co-parents overcome the various challenges associated with parenting.

The coaching for parents that is right for you will depend on a variety of factors that include your experiences, your interests, as well as the level of education. To help you choose you should talk to the parenting coaches you admire for more information about their profession and area of specialization.

What's the distinction between a life coach or a parent coach?

A parenting coach focuses on helping parents discover, understand how to apply various techniques and parenting models. A parenting coach might help families with:

  • Coaches for sleeping
  • Potty training
  • Solving bullying
  • Conflict resolution
  • Co-parenting

Parents' coaches are aiming to provide information, support, and encouragement for parents in order to assist them to discover ways to overcome various problems and create closer relationships to their kids.

What are the qualifications you require to be a coach for parents?

There are no formal requirements for education or training to be a parenting coach.

Contrary to counseling or therapy parenting coaching isn't requiring any kind of training or instruction prior to working on.

However most parenting coaches are equipped with some form of education such as:

  • Bachelor's degree in an area that is related to it: It's common for parenting coaches to have at least a bachelor's degree from a related field like education, social work counseling as well as psychology.
  • Certification of a parenting coach: Many parenting coaches are certified or have a accreditation before beginning to work as a coach for parents, whether through an in-person course or an online training.
  • Experience in the field: Work experience in the field of parenting coaching is also an advantage if you want to become an instructor for parents, which includes volunteering or paying experience with public or private coaching organizations.

It is possible to begin a business parenting coaching tomorrow - however, if you wish to be a confident and reliable coach for clients, it's best to be certified by an accredited coaching program for parents and some relevant experience too.

3 steps to become a parent coach

Here are 3 tips to help you learn the steps to becoming a parent coach, and obtain the parenting coach certificate without previous experience.

Choose your specialization

If you're considering the steps to becoming a parenting coach, it can be difficult to know what type of certification or qualification will be the best for you.

It's true that there are a huge variety of areas for parenting coaches and coaching qualifications for parents which are right for some people might not suit the person you are.

To help give your search more focus, start by getting clear on what you'd like to be a specialist in. As an example, if think you'd like to be a nutrition and parenting coach then choose a coaching certification course that includes an emphasis on nutrition.

If you're unsure where to start looking for your particular niche Try writing a list of the following items:

  • Your interests and passions
  • Your previous experience
  • Your skills, strengths and educational background
  • How can you uniquely aid parents

Take a look at the parenting issues which you are most passionate about as well as the ones you're frequently requested for advice by others. If you're constantly having conversations with your peers and relatives about the same subjects and issues, that's an indication that it's a good niche or specialization for you.

In writing out what you're good at and in the area where you've gained the most experience and you'll be clear on what route you'd like to pursue for your business as a parenting coach and work to build a business that's tailored to the strengths and talents you have.

Compare coaching programs for parents

Once you've decided on the field of parenting coaching that you'd like to be a specialist in then you're able to compare and evaluate various parenting coach training programs to choose the qualification that's the best fit for you.

Here are some things to bear in mind when conducting your research

  • Experience of program's instructors
  • Accreditation of programs
  • Course delivery methods e.g. on-site, via the internet, or self-taught
  • Support for students and supervision
  • Course duration
  • The certifications and qualifications you'll receive
  • Cost to obtain the certification

The best program for you will depend on the content, adaptability, and the course method of delivery you're seeking. If you're unsure contact the program organizer to learn more about what you'll get for your money.

Completion of the certification

Once you've selected the parenting coach course you want to take, set aside time to do the course, complete the assessments and get your certification.

Your credentials can be used to promote your business on your website as well as social media and the footer of your email to give your coaching company more legitimacy and give it an advantage. If you hold a formal accreditation, you may be able to be a part of a parenting coach organization or association to aid in locating clients as well as professional connections.

Don't forget that you don't have to obtain a parenting coach certification or certification prior to starting coaching - it's completely up to you what route you take.

5 top parenting coach qualifications

Qualification Coach institute Certification requirements Program length Cost
Parent Coach Certification Training Program Parent coaching institute (PCI)
  • Complete 4 distance learning courses
  • 100 coaching hours
  • 2x monthly telephone classes
  • Supplemental readings
12 Months $5,800
Certification of a Parenting Coach Jai Institute for Parenting
  • 7 hours of study every week
  • Weekly video lessons Plus written assignments
  • Weekly co-op call
  • Weekly practice coaching call
7 Months $4500
Conscious Parenting Method Certification Conscious Parenting Institute
  • 8-10 hours of studying per week
  • Weekly call for group coaching
  • 4 weeks practical experience
  • Final written assessment
5 months $8500
Parenting Coach Certification Mindful Kids
  • Three hours a week
  • Complete video lessons
  • A practical internship with two parents
  • 10 pages assignment
12 weeks EUR2,840 (approx $3030)
Parenting Coaching Certificate Anu Family Services
  • 6-hours per week
  • Live virtual classes every week
  • Assignments for the week
  • Bi-weekly mentorship for instructors
8 month $3500

Gaining practical experience as a parenting coach

In addition to obtaining an accreditation or qualification as an instructor of parenting It's also beneficial to gain practical experience in the role of a parent coach prior to when you begin working with paid clients.

There's a variety of ways to gain practical expertise - here's couple of suggestions:

  • Get a certification that is practical: Some parenting coach certifications offer the opportunity to work in a real-world setting as part of the qualification, giving you the chance to gain hands-on experience before you start your own business as a parenting coach. It can be extremely beneficial particularly if you've had no previous experience in coaching, counseling, or in a related field.
  • Work with friends: If you're just starting out as a parenting coach, your initial clients will probably be relatives and acquaintances. It's important to be clear about the knowledge level and you're planning to do coaching them so that they're aware of the things they're getting into before you even begin.
  • Participate in an organization's volunteer program It is an effective way to gain real-world experience as a parent coach prior to working with paid clients. The right organization may also provide guidance and instruction on the job, which will allow you to gain knowledge as you work.

Four tips to help you create your business as a parenting coach

Getting education and expertise as a coach for parents is just the beginning when you are looking to master how to become a parenting coach as well, you must be able to establish your business and sell your service. These are four tips that can aid you.

Find your target audience

The initial step in building a successful business is knowing the people you want to reach.

It's tempting to think "my intended audience are parents, obviously". And you're not wrong. But if you want to create a successful brand then you must be clear on exactly which parents you'd like to work with, and the best way to assist them.

For a simple example, let's say you're working as a sleep training parenting coach. In that case, you'll need to focus on new and expecting parents, not parents of teenagers, as they're the people who are likely to require and need your services.

To help you find your target audience, consider these questions:

  • Who would be my ideal client?
  • What issues are they having trouble with?
  • What are their most important requirements and wants?
  • How do they measure their demographics? E.g. age range, location, income level
  • What is their attitude and beliefs?
  • What solution are they seeking?

Select a business model

Starting your own company as a parenting coach will also require you to decide what you'll offer to your clients - including what kind of business strategy you'd like to employ.

Many parenting coaches begin by offering private 1:1 coaching sessions to their clients. A parenting coach may charge a flat fee for a 60-minute online coaching session with parents.

However, while it's the easiest way to begin your parenting coaching business, this isn't the only option to earn a living as a parenting coach. Also, it's not the least expensive option. Why? Since when you're working in a 1:1 relationship with your clients, there's a limitation on the number of parents you're able help as well as the amount of money you can earn from coaching.

Here are 3 other business models to consider instead:

  • Group coaching: A lot of parents struggle with similar problems - so group coaching could be a hugely beneficial method for coaching parents, giving you the opportunity to assist families and add a social element into your coaching.

There's no one right or wrong approach to offering your services as a parenting coach as you can add in additional services or products depending on your needs. If, for instance, you've established yourself as a parent coach it's possible to include an membership program to open up a new source of income for your business.

Build your network as coach

Starting a parenting coach business is a lot easier when you have a network of contacts. A lot of parenting coaches' businesses operate off of word-of-mouth marketing as well as referrals. However, there are many strategies that can be used to improve the visibility of your brand and reach your target audience.

Here are some ways to test:

Network of parenting experts

Meet the other experts in your area to grow your parent coaching business - including teachers, counselors and trainers, experts from the industry and much others.

It is possible to build your networks both physically and online, including:

  • Industry events
  • Conferences
  • Webinars
  • Social media

Be sure to say hi - many people will be happy to connect with you. It's simply a an issue of saying hello and establishing a dialogue.

Collaboration with brands relevant to your needs

If you're coaching online it is possible to cast the net wide and focus on increasing your connections through collaborations with other brands. In addition to giving you access to a broad range of interesting people in your field, but it could also help you generate prospects for your business.

Here are some suggestions to collaborate:

  • Podcast guests: Look for podcasts relevant to your niche and reach out to the hosts or producers to inquire if you can be a guest. Remember to demonstrate what you can bring to the table by demonstrating your expertise, experience as well as your interests.
  • Guest blogs and articles: You can find websites and blogs that have the same target market and allow you your guest article in order to demonstrate your credibility and create more awareness for your brand.
  • Social media takeover If you're trying to expand your social media following idea, you could consider hosting a media event with a popular name, influencer or fellow parenting coach. This is a really fun method to increase your reach and increase your fans in the process.

Make use of your current network

Don't undervalue the value of your existing connections and past clients to level up your company - stay contact and keep those relationships to generate additional leads later on.

After you've grown a client base You can request reviews and testimonials to be used as proof of social media on your site and on social media to help build trust with prospective clients - If they hear about the successes of previous customers, they're more likely to decide to try your services themselves.

Get clear on your goal

The secret to advertising your brand, whether it's an individual business or a global organization - is being clear about your brand mission.

Your mission statement for your brand defines your mission, goals, and what you hope to accomplish as a parent coach.

  • What would you like to help parents with?
  • Why are you working the way you are?
  • What goals do you have for the future?

If you can have an unambiguous message, and a the right set of values or motives and values, then you can directly communicate to your target audience online. Whatever you do and whatever you do, you will always be able to come back to the core idea in your advertising.

Let's look at an example

Crystal Haitsma's coaching company can be based upon the simple premise of "Helping parents raise peaceful, self-confident children that you want to spend time with".

Four examples of effective parenting coaches

Are you ready to get inspired on your quest to be a parent coach? Look at these examples from online parenting coaches that built their companies from the ground up.

          Excellent Inside

Psychotherapist Dr. Becky Kennedy built a parent coaching business that sold digital items that include a bestseller book as well as a podcast and online courses. Her brand Good Inside offers membership subscriptions for parents, offering a variety of parenting classes and workshops that cover everything from potty training to tackling problematic behaviors.

          Michelle Gambs

Over the course of 20 years, parents coach, psychotherapist and parent coach Michelle Gambs wrote a book "Stay Away From Option D' to help parents recognize that it is okay to not always be perfectly. She then turned her expertise into the form of a YouTube channel, podcast and 4-week course for parents. Her philosophies? "I have never claimed it would be easy, I just said it would be worthwhile." ."

          Parent Hope Project

The Parent Hope Project is a social enterprise built by parents for the purpose to help them gain confidence and gain confidence to aid their children's mental wellbeing and well-being. Built by Dr Jenny Brown, the Parent Hope Project offers online coaching to parents and also professional training courses for people looking to learn how to become a parent coach themselves.

          Consciousness Academy

Author and coach Rhonda Victoor guides parents on how to be mindful and conscious parents and continue to grow as individuals. This includes lessons in how to foster curiosity, how to deal with advice from other people as well as how to develop an attitude of presence as a parent. She also works as an expert speaker and leader as well as a coaching in communication.

Are you ready to discover how to become a parent coach?

Now is easier than ever to become a parenting coach and to start your own parenting coach business. From coaching online to digital products and memberships you can find a wide range of options to make profits from your skills as well as help parents.

When you're ready to begin, give it a go for free to discover what you can accomplish.