How can you make an powerful lead magnet that's cost-free

May 4, 2022

Lead magnets are an excellent way to grow your email list. In exchange for someone signing for emails from you, provide your subscribers with a item of content or download resource. Consider it an offer to offer! Another reason to offer this free download is to demonstrate authority, that is, you're an expert in the field. Lead magnets are able to teach your customer on what to do to fix a problem in order for the prospective buyer to see that they must employ the author to provide assistance.
   
    Let's look at how you could make lead magnets.
   
    Are you a fan of watching instead of reading? No worries! Take a look at the video below and learn the steps involved in making it!

Step 1: Select your type of lead magnet

First, think of what kind of lead magnet are looking to develop. Some popular lead magnet options include:

A lengthy form of book or ebook. If you're a proficient writer or you have readers who appreciate lengthy content These are two great options.

White paper or report. They can be particularly compelling when you've got interesting internal data to share or have it collected from various sources.
   
    Checklists and templates. They do not require as much writing but do require basic skills in formatting.

A lead magnet that is specific to the industry. For example, meals or recipes are popular choices for creators in the health and fitness sector.

If you're in search of an ideal lead magnet design on this blog, we'll offer an example list of.

Step 2: Brainstorm your lead magnet topic

When you've decided what type of lead magnets you'd prefer to provide, it's time to choose the topic. The topic should be engaging enough that you can offer an email address but not sufficient to warrant a charge for the lead. It's all about balance!
   
    Find something that will be relatively simple to create and utilizes your existing knowledge. It's also not an unwise idea to conduct a quick Google search to ensure that your subject hasn't been extensively covered in a multitude of articles that are free to read so that you don't waste your time making content that requires an email address to access. If your topic is one which you've covered previously consider ways to improve your lead magnet in order to make it more comprehensive and engaging.
   
    For our illustration of a checklist, let's imagine we're a knowledge entrepreneur with a good understanding of outdoors activities. You can create a checklist for all the items someone needs for an overnight backpacking trip.

Step 3: Conduct the research needed

Step 4: Write your draft

When you've had your data done, it's now time to write. Some people begin by creating an outline. Others like to get a rough draft out on the page. Your process for writing is completely yours to decide, however ultimately you'll have to let your mind run wild and improve it after.
   
    For our checklist example We'll begin by listing all possible ideas relevant to backpacking you can see on the webpage.

Screenshot of a Google Documents page listing a sample checklist of equipment for first-time backpackers

Step 5: Edit your lead magnet

Once you've completed the draft, you're now ready to edit it. Examine it to determine what you can do to enhance the draft. You might add some fresh concepts or remove something that isn't necessary. Ideally, someone can edit your document on behalf of your benefit. If you're on your own and you're not sure, just edit your document after you've taken some time to relax.
   
    On our agenda, maybe we'd like to incorporate some new ideas or

Make it more specific. We can also include the hyperlinks to specific suggestions for sporting equipment gear that adds value as it saves your leads from spending the time researching.

Step 6. Check your work

Once you've got your lead magnet finalized then it's time for proofreading. Here are two helpful tips. Utilize a program like Grammarly to assist you in making sure that you are aware of grammatical mistakes and typos (we also use this tool!). Then, read your copy out loud and ensure that your thoughts are written the way you'd like.
   
    A different idea is to read the text in the middle of the day at the beginning of the day, when you're new and has spent the time to unblock yourself from the text.

Step 7: Design your lead magnet

Screenshot of a Canva window designing a lead magnet with an image of a hiker and text saying The First Time Backpacker; a checklist for those who are just starting out

If you opt to make use of any sort of free lead magnet maker software, generators, or other tool ensure that you've read the terms of service and that you're following their rules.
   
    To create a checklist, you could create a table right inside your Google Document itself. Once you have formatted it the manner you prefer you want, just click File after which you can download the pdf file. The result is a document you can use to create an effective lead magnet!
   
    Remember that the lead magnets are free it is not necessary to worry about formatting. It must be polished and readable. Your lead comes from you to provide the data rather than for style and layout.

Step 8: Distribute your lead magnet

Offer lead magnets in

Are you ready to become the boss of your life? Begin by creating an email subscriber list. To do this requires a full-time system that permits professionals such as you to start a company from the comfort of their own homes.

Take a look at all that Kajabi has to offer and get started on building your business with a no-cost trial. Take advantage of a no-cost 14-day trial as of the moment you sign up!

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