Create content, and communicate to your clients via an online membership portal
Get in touch with customers on your website for membership. This guide will help you create membership posts, get feedback, and then build communities around your content.
Imagine this: an online community of like-minded people all focused on accomplishing the same goal, supporting each other and profiting by your knowledge as well as content and digital goods.
This is the strength of an online membership site.
A membership website lets you offer exclusive content to your users as a reward for a monthly or annual cost for subscription. The money you earn comes directly from your clients by giving them valuable content they can't discover elsewhere.
This is how it works.
How can you build an online membership website and create an exciting membership experience
If you create your membership website it, you will be able to communicate directly with your members via posts and comments. With no posting or file limit You can provide your members as much information as they want and publish as often as you'd like.
Learn how to create an interactive membership site with .
(Want to be a part of the conversation however, don't have an account? Sign up to get a 14-day free trial .)
Step 1: Design your member site
Visit the dashboard and click the Memberships .
If you do not have a membership in place with , you're now the time to create one. Name your membership after which click "Create your Membership".
Step 2: Establish at least one membership plan
Before you are able to start publishing content on your membership website You must first create at least one member plan.
Membership plans define the various tiers of your membership program. You are able to create different plans that offer various degrees accessibility to offerings and services.
You can allow unlimited plans. But in the meantime, let's make one.
Go to "Plans," then "Create an outline".
If you are creating an entirely new plan, you can identify your plan with the name you want, establish the monthly or annual price for your plan, and choose whether to give customers a trial period for free.
To accept payments, make sure that you've got the PayPal or Stripe account connected to .
This is also the place where you decide which items you want to add to your plan. As we're just creating one plan right now we'll choose all the options.
Next, scroll towards the bottom of your list of products, then click "Save draft" or "Publish your ..."
When you click "Publish plan", ...," You'll get a reminder that, once a plan is published, you won't be able to alter the cost. If you're content with your price, then click "Publish your plan".
Step 3: Create the post for a member
Before you are able to create your membership site, you need to create at least one membership post. The initial post on your site will welcome new members and provide them with more information on what they can expect of your membership.
For your first blog article, simply click "Posts," then "Create a post".
Create a post title and write your welcome post. You can add images and GIFs in your article by drag them into the editor, or add videos by dragging it to the space that is labeled "Video".
(We'll provide more concepts for membership posts later on.)
To make your welcome message more inviting, toggle "Pinned" to keep the post at the at the top of your posts about membership making it the first thing all new members see. Pinned content is a fantastic way to welcome new members, share evergreen resources, or lay out community guidelines.
In this case, Minessa Konecky uses the pinned post in the Social Strategy Squad membership website to ensure that the Social Strategy Squad's syllabus in the forefront.
You may also decide who is able to access the content of your website.
When you make an article that is public, anyone who comes to your membership site can see the post, members and non-members alike. The posts that you publish are also indexable on search engines, so you can even use them as a stand-in for an older-style blog.
If you make your post private, you may restrict the content according to membership levels and allow certain users access to exclusive content. Keeping premium content offerings behind a paywall can encourage free users to sign up for an upgrade.
also makes it simple to notify your customers inform them that you've released new information. Just toggle "Send members an email when the post is published" and members will be informed immediately after your blog post becomes live.
Last but not least, you can plan your content ahead of time when you click "Schedule".
Select the date and the time for to publish your blog post.
If you can schedule your content in advance it will ensure that the posts are live on time -- regardless of whether you're at your laptop or otherwise.
Step 4: Publish your membership site
After you have published your first blog post Your membership website will be live. Just click "Publish!"
And just like that and your membership page is live! It is possible to click "Promote" to promote your membership with social media, save your sales and subscription URLs, or embed your checkout on an additional website.
You can also customize the membership sales page anytime, by navigating to the Editor. See below for an example.
5. Engage in the comments of members
As soon as you post new material, your followers are free to comment and like your content, providing immediate feedback.
Membership comments help you engage your followers by inviting them to share their thoughts, ask questions, like the content or start conversations on any of the contents you publish.
Members can view all their comments in the "Comments" tab.
Here, you are able to comment on comments- We strongly suggest that you take advantage of this feature.
Read on to find out about.
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Spark conversations and gather valuable feedback from your members
As we covered earlier that a pin welcome page allows you to provide new members more information about the membership site you have created, as in this pinned post of Step By Step Painting. Step By Step Painting member site.
Welcome posts can also be an opportunity to make your members feel as a community from day one. Invite new members to leave a make a comment on the article and to introduce themselves.
Here's a welcome post template that you could use to help encourage new member intros:
We thank you for signing up to the [membership website name]! We're so excited to have you.
When you sign up as a member, members get monthly bonuses as well as earlier access to the latest courses, special discounts plus many more exciting delights.
Check your inbox (and this site) for any updates, chats with fellow members, and everything else you need to get the most value from your membership.
Please feel free to ask questions, join discussions, and help us in making this community the best it can possibly be.
But first, make sure to introduce yourself to us in the comments, to allow us all acquainted with each other.
Tell us your first name, where you're located and what your objectives include.
We are looking forward to an exciting 2021!
If you're using this template, ensure that you acknowledge every comment, even if you just add, "Welcome, [name!We're so glad to have you! We're delighted to meet you."
The posts on membership also allow it to be easy for you to communicate with your audience. In addition, when you interact with your customers they can share information about their issues as well as their goals and responses to your content.
Post specific questions on your posts. Then, reply to comments to make your readers feel valued.
These are conversation topics you could incorporate into your member posts:
What are your biggest challenges with regard to [topic]?the subject]?
What do you want to find out more about?
How can I assist you to achieve your goals and succeed?
What was your top lesson you learned from our discussion?
What was your greatest achievement last month? What tips would you offer those who are looking to accomplish that?
These questions not only assist you in learning more about the members you have, but they also open up discussions for them to engage with each other which form the foundation of a vibrant, engaged member community.
Additionally, customers would like them to be able to consider the feedback of their customers into consideration: 91% of respondents believe that companies should be able to drive innovation through taking note of customers and buyers.
For the best use of your feedback from customers, make use of the A.C.A.F. feedback loop
Get feedback from your clients.
Classify the feedback.
Take action based on feedback.
Continue to follow up with customers who initially shared their feedback.
Make use of membership posts to determine the kind of content that is popular with your target audience. Alongside speaking directly to them, take a look at how customers engage when they read your articles. Do they comment and like the most when they watch webinars? Podcast episodes? Plain ol' text posts?
At the end of the day each community is unique. Figure out what works best for you and yours then set out to create more of the content your customers want -- and ensure you bring your audience along with you on the journey.
It makes it simple for creators to keep members up-to-date and build engaged communities with membership-based sites. You can test it on your own with a 14-day free trial .