Are you ready for an all-in-one Ecommerce solution? -
No matter if you're selling an app such as digital content or software, there always comes an opportunity be thinking about how you are going to make money from your service to grow your company.
Subscription? One-time payment? Will my product or service be accessible to anyone in the world? What is the buying experience going to be similar to? How will I collect payments? There's an endless number of questions that are likely going through your mind as you start exploring the ecommerce potential of your business.
Making investments in home-grown software and accumulating third-party point solutions will only get your company to a certain point. But how do you know when it's time to consider investing in a full ecommerce solution?
For your convenience, here are some aspects of both internal and external aspects to consider in deciding if an integrated eCommerce solution is the best option for your company.
The External Factors; The State of the Ecommerce Industry
Consumers are embracing digital commerce.
There is a clear chance for companies to gain access to the market that is growing. The key to success lies in focusing on the customer experiences.
Companies must be focused on global consumer preferences.
The popularity of cross-border commerce is on the rise. Forrester predicts that shopping from across the world will comprise 20 percent of ecommerce by 2022, which will be worth $627 billion. The majority of consumers aren't worried with the location of a business when it comes to making a purchase online. Also, they are putting high hopes of their shopping experience.
Their key to success in the increasingly globalized world is to accept global payments that offer localized prices, various languages, and maintain the global and local compliance of tax and regulation. An effective e-commerce system can manage localized purchasing experiences every time for every customer around the world.
The Internal Factors; Your Business
Increasing costs by using DIY or point-solutions are making e-commerce experience disjointed.
It may appear to make sense investing your resources in developing a custom ecommerce solution. Actually, a customer, Nelio, explored the homegrown option before choosing's full e-commerce platform. However, these internal products typically require a large amount of time and resources to manage. And the focus of your internal team can be better utilized for other things, like the development of new products and services to increase the size of your business.
In contrast the other hand, there's no limit to the variety of points that your company can purchase to manage each piece of the online shopping experience. But, the competing solutions could cost your business more in the long run, and will limit your business' ability to deliver the perfect e-commerce experience consumers have come to have come to.
Low conversion rates are limiting your revenue potential.
If you're experiencing low conversion rates, the problem is usually your fault, not the client. Are visitors to your website stunned by the unexpected tax bill? Are they concerned about site's data security and the transaction? Are they frustrated by a insufficient payments?
There are many elements which contribute to low conversion rates on your website. An all-in-one solution for e-commerce provides you with top methods and standards in the industry that inspire confidence in your site visitors. If you're not getting the sales volume you were hoping for, it may be the time to make the switch.
Inefficient checkout processes are interfering in scaling your business.
Pages hosted by third party vendors or clunky checkout processes won't cut it anymore. Customers expect a smooth, branded experience throughout the entire checkout process. If customers don't receive the experience they expect, they will turn to other rivals. Relying on development resources to make updates to your pages on products wastes time and resources.
Make sure you conduct an audit of your checkout flow. Heatmaps are a great way to identify areas where customers are dropping off prior to making purchases. Combining that information together with a top ecommerce service that will help you build contemporary purchase experiences that include pop-up checkouts right from your product page, being able to include discounts that are exclusive, as well as offer sales and cross-sells. It's all done without having to count on the support of developers!
Are some of your internal and external factors hitting the same area? You may want for you to move to an all-in-one platform that can manage all aspects of the eCommerce experience of your business. Schedule your custom demo today.
