A brief introduction to hybrid Events in 2022 (with an example) |
There was a time that we had in-person meetings ... But then COVID-19 was introduced. This left many organizations and creatives struggling to reconfigure their events online.
While virtual events have a lot of benefits but most participants believe that they're missing an essential aspect of in-person conversations. We'll admit it: trying to replicate each and every element of a physical event on the internet doesn't work very well.
How can we solve this problem? The answer is HYBRID EVENTS!
Hybrid-style events combine offline and online experience. They provide attendees as well as the event's creators the possibility of a variety of solutions that can easily be repurposed into different kinds of events. What's that?
Let's take a look at the ways you can create an incredible hybrid event.
The article...
What exactly is the definition of a hybrid event?
Advantages in hybrid-based events
Make sure your connection is in use
is a format that can be recorded
11 techniques to create extraordinary hybrid events
2. Utilize virtual technology to encourage in-person
3. Bring your live members virtual
4. Bring your virtual members live
5. Make sure you have plenty of time for networking and space
6. Make discussion topics for the people in the community.
7. Maintain the spirit throughout the years
8. Give more options of content
9. Learn what your requirements are in terms of technology
10. Test and test, test Test, test
11. Pick the best platform for you.
What exactly is the meaning of a hybrid?
First things first. Hybrid event allows people to participate in your event online or in person , or an amalgamation of both. They truly offer the best of both worlds.
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The advantages of events that are hybrid
We'll look at some of the benefits of hybrid events , and some of the main benefits that could make it the perfect choice for you and your guests!
Simple
More than ever, today you can easily host occasions that have a hybrid design thanks advances in technology advancements. Hybrid platforms offer event planners the ability to design and organize stunning events which can be tied together through software. Hybrid platforms for events that are top of the line feature features that make it easy in the design of an interactive event that integrates live as well as virtual experience seamlessly.
Flexibility
If you plan an event using hybrid formats it is possible to allow to personalize. The possibilities are endless to offer guests with an opportunity to have a new experience at an occasion that is tailored to your preferences. Many hybrid platforms offer a variety of ways to interact with attendees and allow them to be more in control of how they wish to engage, such as using online chat like questions and answers, audio chats or polls and much more.
Hybrid-style events can be beneficial for everyone because they give your guests a variety of alternatives when they arrive. If they are guests who arrive in person, the hybrid events allow them to leave the venue and continue to connect online.
If you frequently travel or have a very busy schedule or just can't be able to attend the event live, it gives them the possibility of attending online.
Price
In terms of flexible, hybrid events allow you to make changes to the cost. You can, for instance, cost $100 for attendees in person , and 20 for online participants. Of course, there's an upper limit as to the number of tickets you are able to offer to an event per person due to capacity limits at the venue, but you can still provide unlimited tickets for the online component.
It is possible to provide two distinct products at the same time! There is also the possibility of offering packages and bundles (e.g. you could buy four tickets at three tickets, or when attendees purchase the digital item in conjunction with a ticket to the event, they'll get access to your network no cost) You have unlimited options!
Make sure the connection is maintained
Connections and enthusiasm do not necessarily stop once the event ends. It brought people together who loved the occasion you had created.
How can you keep these relationships alive by creating the help of an online community? Communities help people maintain connections and make new ones. Furthermore, it may provide them with new opportunities (both personal and professional). Your members can interact between themselves, each other, and your contents along with your guests. They'll also be the first to know about the next meeting and can express their excitement!
It is possible to record HTML0
Even if registrants can't go at your party due to unwell, have to stay in the office late or have decided to take a break in the middle of their busy week. You can give them an opportunity to participate in the joy of celebration.
With the help of powerful hybrid platforms for events, it's easy to take pictures of your event as well as allow guests access. They are then able to watch your event at their own schedule.
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11 tricks to create incredible hybrid events
Now that we've gone over how hybrid events can be beneficial Let's look at the steps to make one!
1. Decide on your mixture
The initial decision to make is to combine the offline and online components. Each experience great separately but you should also combine them to give everyone the best experience. For example, you can efficiently combine in-person as well as virtual attendees during breakout sessions. At the start of your event it is possible to have all attendees (virtual and in-person) take part in a survey.
It's also important to consider the ways your virtual guests will be able to connect to a live keynote speaker after they've given an address.
Make connection and engagement easy for all. Don't let anyone feel as if they've been handed the wrong end of the stick or feeling disappointed because your event doesn't meet the needs of attendees.
2. Utilize virtual technology to encourage in-person
If you're looking to get people talking about your event, it is necessary to set a goal to make it a point. What better approach to make use of your website's online presence to promote not just aspects of your online event however, also the physical aspect? Use social media to your own benefit. Develop content about your event through pictures, words, or video to achieve your marketing goals. Utilize social media, or begin your own blog or YouTube channel to publish your thoughts, grow your audience, and then advertise your event in the largest amount of people that you can.
Whatever you're advertising a course in training , an eBook, a webinar or an occasion, if people like the way you present yourself and your viewpoint you offer, they're likely to purchase what you're selling them.
Remember, you don't have to invest all your time and energy using social media, or even having millions (or maybe even thousands) of fans to promote your hybrid event. It doesn't matter if you're famous like Oprah to make your event famous. It's enough to create an image and then keep your fans excited!
Another method of advertising online is to form an online community. There is power in being part of a community as we are wired as social beings which are drawn to connection.
It's a joy to be a of energy, motivation, and being a part of something bigger than yourself. Working towards the same goal universal to everyone, enhancing abilities and becoming better and an environment where people are able to face problems and come up with solutions. Communities can be a great resource for the promotion of your hybrid event that you're creating because your audience trusts them (plus they're your primary supporters and will surely be delighted with the services you've got to offer). ).
3. Bring your live members virtual
Did you remember how we discussed linking offline interaction to online interaction? It's time to look at ways to get the people who live in your living rooms to become more engaged.
It could be that you have a break between your speakers. Your present participants are asked to answer questions using live-streamed polling platforms (e.g. Slido). Questions are a great way to use an icebreaker (getting participants warmed-up prior to the event.) It is also possible to present the participants with a range of fun questions during the event, or collect your feedback following the event. Your goal is to generate an atmosphere of conversation and engagement among the guests you invite and yourself.
While the event is taking place, you can also invite participants who are present in person to join an chat online. So participants can discuss their ideas, communicate with one another and chat participants on the internet and can also ask any questions they might be able to address during the chat.
Be aware that you can also have an event online. It is possible that some guests aren't able to make it to the venue in person but are instead capable of presenting on the internet. In this case, you can do an interview, talk or presentation as well as more, all via the web!
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4. Live-stream your virtual members
As you'd like to make your participants in person online, you'll want to accomplish reverse in order to bring your virtual members live. This doesn't mean that you should get them to meet in person (because it would defeat your goal) However, make sure they are engaged on the web, which makes people feel like they're part of the event! with the program!
How? Utilize live streaming to your advantage regardless whether it's to stream major stage events such as the keynote address, presentation or presentations given by an individual who's well-known. The livestreaming option can be employed in smaller events like online workshops, discussions breaks, breakout sessions and webinars.
As with your in-person attendees the virtual attendees will be able to answer questions and participate in real-time by responding to open-ended questions and responses giving you an opportunity to enhance the discussion and exchange of thoughts. If you're an event organizer You must ensure that the virtual guests' questions are given equal weight and priority during the meeting like questions asked by people who attend who are in the room.
You might consider having an emcee, or host of your online audience that can recap key moments and alert virtual attendees to the next gathering. Also, it is possible to record and stream the excitement of events in real time to make your virtual attendees are able to feel as if they're in the room.
5. You should make sure that you are prepared with ample time to network and have enough space
Give virtual guests the chance to interact with your keynote speaker by ensuring you have enough time in the agenda of your speakers to engage with the guests.
Consider blocking off time throughout the time of the day (and you can even include the time after) reserved to network. In order to do this, you can choose to have dedicated rooms (both at the ground level as well as on the internet) which are designed specifically to facilitate networking. You can ask users to input their names, jobs titles, social media handles, and interesting information about them in chat rooms online to help make connections.
6. Post questions to be discussed with the group.
When it comes to having places where members who are online and live can connect, the ideal place to allow this is within your group online! This is great for every person, whether they're on the go or actually in the world.
Below are some engaging questions to ask your guests:
- What's the issue you're currently facing?
- What is an amazing outcome for you?
- What's the one word concept for 2022?
- What is it that inspires you the most?
- If you were in a position to wave the magic wand of your choosing and add an one hour from your working day What would you choose to do?
- Which is the most beautiful place you've ever visited?
- What accomplishment are you most happy about?
In accordance with the interests of members it is possible to make subgroups within your community. Additionally, you can make use of different types of content to draw participants in the groups, for example:
- Surveys (e.g. "What proportion of your time do you devoted to organizing and reviewing your goals ?")
- Fill-in-the-blank questions (e.g. "The primary reason why I am involved in networking is because of _____," or "I always go out with _ ")
- Use word-limits to ask questions (e.g. "What's the first thing you want people to be reminded of when they come across your brand ?")
- There are many questions you can ask that have time limitations (e.g. "Based upon what you've learned in the past at this conference, is there an activity you're planning on doing this next week?")
The most important thing is to ask questions that can inspire your audience and remain interested.
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7. Maintain the spirit all the way to
When the event is over, you can still take part in the fun! The energy, the information sharing, the enthusiasm and fun will keep going. There's plenty to do to keep a thriving community.
Here are some suggestions to maintain the momentum:
- Create a Member Spotlight event It could happen as the live presentation of a few members (panel discussions). For example, if they're members of a team, they could be asked "What's the most effective way to get new customers? ?"
- Have members write about their experience . Invite every week a new member to write about their experience and their accomplishments. The members of your group will certainly enjoy hearing from you, but they'll also enjoy hearing tales of their fellow members.
- Hosting an event that is live. This might include a talk, demo, workshop, webinar or thought direction.
- Offer Weekly challenges.
- Book or podcast day of discussions that are in tune to the needs of the community.
The benefit in keeping excitement alive is that it allows you to generate excitement for your next event that is hybrid and virtual!
8. Provide more content options
Another method to ensure that your customers are engaged is to provide different kinds of information. Since your customers are acquainted of your business as well as your name, it is much easier to offer them additional items and services in the future.
Here are some suggestions of items you could be charging to:
- members (great method to build a communities as well as an online platform for users to connect with each members)
- Video recordings
- Livestreams
- Boards of discussion, articles along with surveys, polls , and discussions
- Downloads digital (PDFs audio files, ebooks, custom templates)
It is also possible to extend your hybrid experience to online courses, mastermind groups or other types of events. The recordings from occasions (e.g. speakers) as well as audio recordings of the stories and experiences of attendees in turn into powerful content that you can charge separately for.
There are a variety of possibilities for displaying your work and charging. You can even consider giving attendees of your class or event an offer for an online course or ebook. Keep in mind that it's an entire race, is not a sprint. When you know more about the participants you'll have the ability to alter your content according to their preferences.
9. Determine your technology needs
The event you are planning should run without issue. It is crucial to make sure that the technical aspects are in the right place (like streaming audio or video ).
Here's a list of items to think about:
- Audio recording: make sure that the audio recorded is crystal clean. Also, you would prefer your audio and video recordings to sync.
- Microphones Your guests do not want to be straining to hear the conversations of your guests, so make sure your microphones are working in perfect condition and wired (whether they're stand-alone or connected).
- Video quality: use devices that have high-resolution. It's not a good idea to use low-quality video that is difficult to view when you're stream recording and streaming to your guests.
- Apps for engagement (e.g. Slido) You should ensure that you incorporate user-friendly applications (this is important for those not as tech-savvy) that offer high-quality interaction and engagement features.
- Community app (e.g. ) Make sure you've designed an area for community interaction that allows participants to meet with others, talk about their storiesand build relationships (before even the occasion, during the event, and after).
- Ticketing: to track sign-ups you can use a registration software or ticketing program. This ensures that all the details are in one place.
10. Tests, tests and test
Once you've chosen the technical equipment and apps that you require for your particular celebration, you need to take a look! The last thing you want to happen at your event could be something (on the technical side) that goes wrong, that could easily have been prevented.
We recommend that you run an experiment on the hybrid events a couple of days before the event in order to make sure that the event runs smoothly and gives your confidence. Be sure to have two attendees test one online and someone on the ground. In this way, you'll be certain that the quality of your video is up to par, and the PowerPoint presentation you designed works, and attendees can connect to any application, and the audio quality is clear It is not a good idea for your speakers to be unreadable or even worse not be readable.
Whichever equipment you're using just make sure the guests and you are comfortable with the device. If anything does happen to go wrong at the event It's simple to fix the issue. As you'll be pulled into so many different directions during the event's hybrid nature it's an excellent idea to consider enlisting help either from family members or professionals (e.g. videographer) to make sure everything goes smoothly and allows your attention to the main thing ... your guests.
11. Pick your favorite platform
The next step is to select the right platform for you. Let's look at 4 options quick.
It's a complete platform for creators that offers an array of native features and tools for creating appealing content. It provides excellent online course choices that seamlessly integrate with community-based communities, paid memberships as well as hybrid and virtual events.
Other benefits are also a part of choosing a hybrid event
- Make simple-to-use RSVP announcements.
- Create interactive discussion boards and polls along with Q&As.
- Live stream and post articles. live via Your Mighty Network, and post video recordings.
- Send direct messages to the attendees. Make sure to set reminders in order to make sure everyone isn't missing the deadline.
- You can access the internet through a robust mobile app (available for both Android as well as iOS). It's ideal for users making use of the app as a supplement to their experience in real life, or for their primary method for interaction in a virtual environment, there will not be any sacrifices to high-quality.
A Mighty Network offers the best combination of information and connectivity for your hybrid event , and also giving you the option to turn your event into a thriving community site, membership website, series of online courses along with many more!
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Accelevents
Accelevents is a platform for events packed with features that allow you can hold your hybrid events. It's an affordable-ish option (their start-up pack of one-time events costs $500 per event or you can purchase unlimited events at $125/month, which is billed annually) designed for medium to large companies.
Accelevents lets businesses integrate live streaming and add interactive live polls, Q&As and other questions. Additionally, they can make interactive booths for events - ideal to hold auctions.
Even though this technology advertises the ability to build connections between participants using advanced algorithms like AI-based matchmaking, it's not possible for event attendees to maintain connections once the event is over.
Hopin
The platform that allows hybrid events was developed recently It's an excellent choice for newly-established and/or budget-conscious planner who wants to give an extravagant convention experience. Through Hopin event organizers can develop different types of tickets, make use of the platform's centralized registration that is available for attendees who are online or in person, and make use of the marketing tools they provide via emails. Hopin also provides lots of ways for guests to connect with each other during the events (connection discovery tool virtual roundtables, virtual table-tops, breaks for groups and many more). ).
Hopin is focused on replicating what you experience at an occasion, but it's not lacking certain elements that make the online experience distinctive. While the platform can be affordable, they still take a portion of the commissions charged to ticket holders (even when they offer their "starter" pack , they will take another 7% of commissions in addition to charging $99/month that is billed annually ).
If you want to try holding a hybrid-type event, they will give you a trial for free (although it is important to note that your event's duration can be as short as two hours and you will receive 100 attendees which is 15% of all ticket sales).
vFairs
vFairs is an extremely efficient hybrid event platform designed for universities and large companies for organizing conferences, workshops and trade fairs and many more. It allows you to live stream live video of event's event to online viewers. It also provides immersive virtual venues which allow for the connection of to online and in-person participants through text messaging as well as audio/video conferences. vFairs provides a mobile application where attendees can sign-in for the event, engage with other attendees, and interact with exhibitor booths.
The biggest issue with vFairs is its customer experience. The platform's users say it offers limited customization, and the integration isn't seamless.
In general This hybrid platform for events is good for supersized companies.
Hybrid event examples
Now that we've covered the fundamentals of hosting a hybrid gathering We'll look at some examples! These two examples initially were primarily events held at a physical location before the outbreak. They shifted to online the course of and now offer guests a mix of experiences.
The Outwild Hub
The Outwild Hub is a social network which has an annual membership fee that's cost-effective and has event programs designed for those who wish to make the outdoor a more important part of their life. It has an online community in addition to physical and virtual activities.
- What they provide: Outwild Hub members get the benefit of an online community and monthly speakers, as well as workshops as well as early access to live activities. They also host online occasions (community events or workshops, keynote talks). They seamlessly connect events in person online with the help of recording the event.
- Who should join: anyone who is interested in spending longer outdoors, however, they aren't sure how to do. This is for people who wish to make big adjustments to their life. It also helps those who have relocated due to the crisis to find new acquaintances and enjoy the great outdoors with others.
In the Cut
In the Cut In the Cut is a community that is a resource for BIPOC creators looking to break into the film and TV industry (just like host Rae Benjamin, had gone from graphic design full-time to becoming a script manager for "The Witcher").
They offer a Screenwriters who are working towards becoming screenwriters. Screenwriters can network and learn about opportunities, mentorships, as well as get filmmaking tips and tricks. The community is which writers gather to make virtual writers' places. It also permits members the ability to access unlimited replays of webinars (for extra cost) as well as online courses for training or even writing retreats in real life.
Who is a good candidate to be member of: BIPOC creatives who want to become a screenwriter in Hollywood. People who've found entry-level work but don't know how to make the transition into a more lucrative career. They are candid and unfiltered to help demystify the world of entertainment.
Conclusion
I hope that you're excited and ready to host the perfect hybrid event by knowing the benefits of events that are hybrid and how you can actually manage one, and the things that you'll need to succeed.
What exactly do you need ... regardless of the fact that we've covered many platforms to host events, this one gives you the best balance between costs, customisation as well as functions that can be used by participants who are online or in person. Try it for yourself without cost!
Make your community an event now!
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